The Two Golden Rule Of Success In Fashion Alliance

First of all, the number of franchisees should be paid close attention to.

Franchisees and retailers generally have a single point of operation, but goods can only be sold in a store and cabinet. The number of places to change display positions is limited.

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Multi store operation is more flexible than single store operation. The speed of commodity circulation is usually controlled by the head office. Franchisees can apply to headquarters for opening branches in the authorized operation area. It is suggested that after selecting the first store and cabinet as the main selling point, second stores and cabinets should be selected as the channels for inventory sales, that is, specialized handling of inventory.

In addition, commodities can also achieve the purpose of "goods sale", "redistribution sales" and "support point sales" by means of pfer of goods and pfer.

To achieve a greater degree of commodity diversion, three stores and cabinets should be opened.

Generally speaking, in order to achieve the pfer of goods, men's clothing is suitable for opening two stores, and women's clothing and leisure sports are suitable for opening three shops.

The fashion style of brand clothing is relatively fixed, and the time of delivery is also arranged after each order. Therefore, franchisees should strive to sell goods to the most suitable consumers at the best price and get the highest profit.

The merchandising strategies of franchisees include information management, commodity management, cargo pfer management and promotion management.

Information management refers to the franchisee's retail management system provided by headquarters to pfer store and cabinets data to the headquarters at specified time.

The headquarters reserves data to analyze how to improve the franchisee in the next order, and regularly feedback the VIP card customer points, timeliness and activity rebate to the franchisee.

Franchisees can also monitor inventory according to sales data.

In short, master the above two principles of clothing success, you will do great success in clothing alliance.