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President Of Clothing Association: The First Cross Industry Cooperation With Household Electrical Appliance Enterprises

2015/6/27 9:10:00 39

China Apparel AssociationHaier Washing MachineGarment Association

The latest news,

China Apparel Association

Signed a strategic cooperation agreement with Haier washing machine. It is the first time that the Chinese Apparel Association has worked with the household appliance enterprises for the first time. The two sides will work together to develop new technologies for clothing and washing materials.

And after the signing ceremony, Haier's washing industry pformation results conference, Chen Dapeng, President of the clothing association, delivered a speech explaining how the Chinese clothing association came together with Haier, and pointed out that the cooperation will provide reference for other enterprises in the period of pformation and upgrading.

It is reported that Chen Dapeng first introduced the background of cooperation between the two sides. It pointed out that in recent years, under the impetus of the consumption revolution and the new wave of industrial revolution, China's manufacturing industry is entering into a new era of pformation, upgrading and innovation and development characterized by Internet, Internet of things, information technology and industrial pfer in depth.

The new era has given birth to a new mode of cross-border cooperation, which is an important reason for the cross boundary cooperation of garment associations.

"

Haier

As the leading brand of China and even the world's household electrical appliance industry, it has always been at the forefront of technological progress. It is the responsibility of consumers to provide continuous optimization of life style, constantly seeking new changes and expanding new technologies, products and services of modern life solutions, leading the new trend of modern life.

Chen Dapeng made an affirmation of Haier's constant innovation. It believes that the Chinese clothing association, whose mission is to improve industrial quality, is committed to industrial restructuring and growth mode innovation. The two sides' understanding of innovation and industrial structure adjustment is the basis for this cooperation.

In fact, due to the limitations of the development of the clothing industry, they are not aware of their users' use after clothes are sold, and users are not satisfied with their washing methods when they are cleaning their clothes.

The establishment of Haier smart care ecosystem provides new ideas for solving these difficulties.

Chen Dapeng also pointed out that the China clothing association will work with Haier to develop new technology of Haier clothing and washing materials, and promote the alliance of intelligent washing enterprises and the construction of follow-up big data centers.

This is a breakthrough attempt for the clothing industry and the household electrical appliance industry to create a clothing ecological circle, and the majority of users can wait and see the results.

For the significance of the two sides' cooperation, Chen Dapeng believes that the two sides take the consumer as the center and integrate the ecosystem of products, data and services, not only closely link the industry and the market, but also create an interactive mode of brand and consumption. It will also create broader space for cross boundary, integration, cooperation and consumption guidance among consumer goods industries.

Chen Dapeng finally said,

China Apparel Association

Willing to link more clothing enterprises, and Haier together to promote the construction and development of intelligent application of the ecological circle.


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